Meet The Team

Loungely has formed out of our love for stylish furniture by the co-founders with a combined experience of over 70 years. 

Experts in their own right, Adam, Dawn, Emma and Lion came together after the realisation that, together with their complementary skills and experience, they wanted to create a furniture brand that offers stylish furniture online & offline.

Product Designer & QA


40 years in the furniture industry with experience in design & manufacturing. Previous Owner Franchisee at Dare Gallery Richmond & Director at Kian Interiors Australia looking after the Hotel & Resort Furniture Projects. Adam’s love for furniture is evident in his long-standing and deep passion for the furniture industry.

Warning: Please refrain from discussing furniture manufacturing with him as you will be stuck for hours, if not days!

Finance & Operations


An experienced CFO with 11 years of experience in the Furniture Industry with major retail brands in Australia.

Emma was rubbing shoulders with top leadership at the board level in a major furniture retail group. Emma looks after the finance and operations.

Secret: Emma is a genuinely kind person and respected and appreciated by all her colleagues.

Marketing & Technology


Over 20 years of experience, passionate about offering the best customer experience. Lion crafted the digital & ecommerce strategy for a large sofa retailer. A traditional bricks & mortar business and launched world leading sofa buying experience.

Caution: Lion is a time traveller, a visionary with his millions of ideas from the future.

Director & Sales


Experienced Furniture Retailer working within the customer service and retail sector for over 20 years in various roles across the furniture retail landscape. Dawn is an amazing leader and works closely with her team to achieve the best for her customer.



Aaron has worked with almost every furniture brand is Australia as a logistics and delivery expert. Aaron scores the most 5 star reviews from our customers.

Customer Care


Luke is well loved by all Loungely customers and is a delight to deal with. Luke has the customers at his heart and goes an extra mile to deliver exceptional customer care.


Our Values

Be Transparent

Make it Effortless

Exceptional Customer Experience

Open & Inclusive

Must Be Fun